'Big Business' Digital Marketing

When people look at a 'website design portfolio', they're usually browsing for what they think looks good... instead of considering the business case of how each site is reached by its target market.

Who Is Your Audience?

Understanding the type of people who visit your site is a very important task because you can use that information to enhance your site to suit them. As a result, you will gain more loyal returning visitors that come back again and again for more.

What is the age level and what kind of knowledge does your audience have? A layman might linger around a general site on gardening, but a professional botanist might turn his nose at the very same site. Similarly, a regular person will leave a site filled with astronomy abstracts but a well educated university graduate will find that site interesting.

Swanski and Hutch can help!

Call us on (07) 3040-1151 to discuss how we can best meet the needs of you & your audience.